To gain more revenue per customer, companies are asking their customer service reps to up-sell and cross-sell during their calls. Not surprisingly, many of these employees are not happy! They perceive themselves as service professionals, not salespeople. The world in which sales professionals have to operate in has changed dramatically. Today, competition in almost every field is much more aggressive and intense than ever before. Customers are better informed, more discerning and more demanding.
Whether in selling a product or service, the rapidly changing landscape confronting service professionals requires a drastic change in mindset towards selling. Service professionals need to approach the task professionally rather than simply rely on acumen, better products, and other street-wise selling techniques.
Your employees will leave this training with a new attitude toward sales and with the skills to be successful in cross-selling, upselling, and overcoming resistance in a way that boosts buyer satisfaction and the bottom line.
